We keep hearing the name of the ADDIE model in learning design processes. In this article I would like to explain the model ADDIE.
The acronym “ADDIE” stands for:
Analysis, Design, Develop, Implement, and Evaluate.
The biggest advantage of the ADDIE model is that it provides a disciplined framework to ensure that you develop a successful learning product. A learning product can be an online or offline training programme, a coaching session, a lecture, an information booklet or any other product designed to transfer knowledge from a subject matter expert to one or more individuals.
Using the ADDIE approach has additional advantages. The model helps to systematically identify learning needs. Secondly, it ensures that all learning activities contribute to achieving this goal. In other words, it takes a holistic approach to training. Thirdly, because the relevant occupational behaviours and the knowledge and skills required for them are explicitly stated in ADDIE, it helps in measuring learning effectiveness. (1)
Now let’s get detailed information about each step.
Analysis
This stage requires a full analysis of the teaching aims and objectives. The team works on the answers to these questions — and more:
What does the learning environment look like?
Do you need to offer the training in multiple locations? Does the course content require role-playing and building practical skills? What is the technical situation? Do your participants have access to Wi-Fi and smartphones? Are there limiting factors such as technical resources, time and financial investment?
Who is the target group?
What are the demographics of your learners (age, education level, cultural background, etc.)? Are they familiar with digital learning? Do they have a desk job or are they skilled workers? Do they have prior knowledge of the course topic? How much time can they devote to learning? Are there any barriers to achieving their professional goals? If so, what are they? What specific skills do they have and where are the performance gaps?
What problem are you trying to solve?
Skills deficits? Communication problems? Lack of diversity awareness? (2)
Design
The design is the second phase ADDIE. This phase is about designing the structure of the course. This can be as simple as a storyboard with some sketches or as complex as a full plan with many explanations and diagrams. The layout of a course, whatever form it takes, usually includes descriptions of the main topics and objectives of the course, as well as brief summaries of the page content and a rough idea of what the navigation and user interface will look like. (3)
Develop
Development is the second “D” in the model of ADDIE. This phase is about using the information gathered in the previous phases to ‘develop’ the course. To help you understand how the Development phase of ADDIE relates to the previous phases, here is a brief summary:
-The analysis phase is the first step in determining what the online course should be about. In this phase, as the name suggests, the current circumstances and the learning environment are examined.
-The second phase is the design phase, where instructional designers create a project plan with all the necessary components. Instructional designers create a course plan, select specific objectives, create course outlines and finalise the course based on the findings and important points from the ‘Analysis’ step.
In the development phase, you now create the content and the actual course. Each element is developed in this phase according to the specifications set in the design phase, including style guide, colours, fonts, graphics etc.(4)
Implement
This is the hot phase where you find out if the design team has followed the previous three steps: It is time to present and deliver the course material to your learners. Here you pay attention not only to the learners’ (and, if applicable, the course leaders’) reactions to the course itself, but also to whether the delivery method works. Were there problems accessing the LMS? Did the learners have adequate Wi-Fi reception? Were the instructors well prepared? Did the learners need constant guidance? Were you able to identify what you needed to know from the assessments? Did the learners achieve the learning outcomes you were aiming for?
The development is not yet complete. You pay attention to learner feedback so that you can make the course even better. (5)
Evaluate
During the implementation phase, you paid close attention to what you learned and carried out the course. How did you do? Did the students understand what you were trying to teach them? Were they able to use their new skills? Were they interested in learning? You can find out by using the LMS to check assessment objectives, survey students and teachers, or conduct interviews — whatever technique you use to get feedback.
From this feedback you can assess whether you have met the targets you set in the ANALYSIS phase and then decide whether to continue, make some changes or restart the ADDIE process.
If you have done everything right, i.e. considered an iterative process, completed each phase before moving on to the next, and paid attention to the details, everything should be fine. (6)
Originally published at https://www.linkedin.com.